Google Will Eat Itself
Posted by Sebastian on May 01, 2005
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Google Will Eat Itself - GWEI -by Hans Bernhard ( and Alessandro Ludovico ( is a subversive web project, which aims to buy Google with funds generated via Adsense - Google's own advertising program. is designed to look like a serious website about web marketing and business but like so many other websites, the real objective is to hijack hits from people searching for information and subsequently lure them into clicking the ads.

Each time someone clicks one of the Google text-ads, GWEI receives a micropayment, which will be invested in Google shares. In other words: Google will slowly be bought via its own advertisement-system!

The project is a critique of Google's growing monopoly of information. The long term plan is to take over Google and turn the ownership over to a GTTP-community - Google To The People! and more info at 2005-2015 - Powered by Movable Type 3.31.