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( egoistic ) activistic architectural audible cinematic conceptual graphic strategic surface urban wireless
( egoistic ) activistic architectural audible cinematic conceptual graphic strategic surface urban wireless
Entry date: Aug 31, 2008.
Albert Heijn Drive-In
Keyword:
strategic
'AH to go' (a mini version of the Albert Heijn supermarket) at Amsterdam Central Station is not only a very busy mini-supermarket, but also a very user-friendly one.
Here you can bring your bike without employees freaking out and you can also use the microwave self-service to heat up your ready-made AH food.
The label on the microwave reads: please pay before heating.
I am not sure the informal usage and ad-hoc setup is what the retail-designers had in mind, but it's nice to see people tweak things to fit their needs.
• AH to go (retail presentation).
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